Analytics

 

List ManagementFrom our initial list audit to our continued goal of finding the most responsive prospects for your offer, our results-oriented strategies are guided by our innovative and in-depth analysis and reporting. 

 

Our knowledge beyond lists is focused on:

•    Individual list performance 
•    Performance by market
•    Seasonality trends 
•    Package performance 
•    Year-over-year comparison
•    Lapsed reactivation 
•    Geographic analysis 
•    Merge processing opportunities

 

We consistently reevaluate this data and provide our clients with an Annual List Account Review Book that offers a detailed year-over-year analysis to show the impact on key metrics with recommendations for future campaigns.


How can we help? Contact us to learn more!